Brand Identity, Signage & Environmental Graphic, Digital Strategy, Digital Marketing
Professional, friendly... and fun. We chose a thick sans serif typeface to represent the brand´s friendly and approachable side. The house icon represents their primary services: rental and sale of residences. However, since they offer other services, a brand architecture system was designed to maintain a fun ambiance in an industry that tends to be more serious and repetitive.
Branding, Realty, Logo Design